The 4 questions from Gabriel Colla — Founder of Infocorp

All people go through different stages throughout our lives. Some where certainties seem to be asserted, and others where questions resound endlessly. Gabriel defines this evolution as “What, how, with whom and for what”. And these questions, which were once shared at the induction talks of new collaborators, are now part of the history of Infocorp. So what's better than sharing them in our People Stories section? We leave them with their own words.

I think that my evolution is that of many people and they have to do with the meaning of life.

When you're young, you care a lot about “what”: What am I going to do with my life? How accurate? What do I want?

Then you start to grow and you realize that the”how” conditions you, because it's not the same thing to do a”than” without a”how” that respects your values.

You begin to stop doing everything that doesn't respect your condition, your values, that doesn't go with your way of being, with your culture, with your country, with your family.

So that”how” begins to be part of their DNA.

And the same thing happens in companies.

First comes what we want to do, in our case, help banks. But then there's the how. And at Infocorp we are persistent, we are insistent, that “how” is in the company's DNA, it's a “how” to do things better every day.

The “how” of doing things well is in people, people blend in with others who like to do things well. I think we're even tribal. We like to talk with customers, partners and people who have the same spirit of valuing what has been done well.

Over time, as one develops affections and grows in life and comes to know love, in its different flavors and dimensions, one realizes that this is closely related to “who”. Who am I going to do this with.

And every time you want to do things with the people you get along with, with those you love, with whom you have fun, and that has to do with the development of a family, with the development of friends, with the development of professional relationships, with colleagues, partners, clients and collaborators. You want to be with whom you share an energy, a frequency, where you vibrate at the same pace.

And that transcends “how”. Because sometimes, we're willing to make some “hows” flexible depending on who we're with. And apart from the other one changes you, the person both in a relationship, in a family and in a company, is in relation to others. I am the product of what others impacted me, they showed me other colors of how things can be done -in my case, they showed me that there are greys, they are not so white or so black-. That's why I say that the links give you nuances, and you create a beautiful range of colors.

Over time, every time I was going to start a project, and that continues to this day, I am more demanding on who. I am interested in having a talk and realizing if he is a good person, not technically, but on a personal level, to be able to feel that “this is a good guy”. I need to feel that “with this one I dare to stay alone and jump into the water, and I can also learn from it”.

And one day the “why” appears.

And when you find that answer, you find meaning. That question, and its answer, is what gives meaning to this work, which at times is extremely stressful, very sacrificing, with many risks. With what, how and with whom, you are dealing with it, but they lack a certain completeness.

In my personal case, when I came to the “why” there was an important break and it had to do with my decision to leave the day-to-day leadership as CEO, and to be able to look at the company as something that already had a life of its own, that transcended me, that was much more than me.

In the coming years I hope to continue to find more “for what”, which is something that I love. My curiosity is endless, I love to understand everything, all kinds of different worlds.

I hope that this will intensify and be done with more awareness. I would like to direct that energy to some actions with a social impact. I want to put this experience, this desire and this energy to continue learning into projects that, as they grow, will also have an impact on many other people. I have two projects, one related to children and the other to grandparents and I hope to be able to share news with you soon. In the meantime, I'll leave you with the questions, “What, how, with whom and for what”

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